Disciplined, consultative selling and customer service through Discovery/Fulfillment®

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Anilor Learning Systems, Inc.
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Client Stories and Comments

Lead Generation and Appointment Setting - High Tech

Anilor has produced custom strategies to train sales, telesales, lead generation and appointment setting teams calling in the following markets.

  • SLA Management - Service level agreement software and consulting
  • CRM - Call center applications integration
  • Sales Compensation - Sales commission and incentive management consulting
  • ERP - Oracle applications integration
  • Office Products - High-end print/communication hubs
  • Manufacturing - Industrial fabrics

"Anilor's Discovery/Fulfillment© methodology is a straightforward approach to engaging prospects in high value discussions that lead to quality appointments."

President - Lead Generation Firm


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SPH Marketing

Anilor Learning Systems delivered blended Discovery/Fulfillment Telesales Training at at SPH Marketing's Lakeland call center. Training was comprised of Anilor's on-line Discovery/Fulfillment© Telesales Training, an on-site workshop and a Sales Strategies Guidebook with custom strategies for client call campaigns.

"I don't often give training companies any time when they call but Anilor seemed to have a better methodology. I'm glad I took their call because they helped us double our conversion rates."

President-SPH Marketing

An immediate and sustained increase in sales conversion rates followed delivery of Anilor's Discovery/Fulfillment© Telesales Training.

"We had a significant improvement and a tremendous turnaround using Anilor's elearning, custom scripting, custom Role Play Planners© and custom rebuttals. Our conversion ratio has doubled with fewer but higher quality consultative contacts."

General Manager-SPH Marketing

Discovery/Fulfillment© allowed SPH to reduce the number of ineffective sales contacts to achieve a higher number of quality consultative contacts per hour.


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A Leading Customer Relationship Management Company

Anilor Learning Systems delivered Discovery/Fulfillment® Telesales Training for a single call center (please see charts - July 9 - 11). Two, 12 hour sessions with 40 total participants were completed. The first group returned to the phones the afternoon of July 10th. The second group returned to the phones Friday July 12th.

"Anilor delivered a Discovery / Fulfillment sales training session for 40 of my phone sales reps. Within one week, after only 12 hours of training and mentoring, the sales team improved their sales per hour by 200 %.  Now that's a return on investment!"

Director Of Sales Training

An almost immediate significant increase in sales followed delivery of Anilor’s Discovery/Fulfillment® Telesales Training.

A significant increase in productivity (per account rep) corresponds with sales increases.


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Anilor Sales Strategies Consulting - Client Comments

"I had the opportunity to engage Gerald Matykowski and his Anilor team to help us create consultative telesales learning and deployment strategies.. Anilor became my sales training and technical partner after they expertly documented our needs, patiently proposed an effective Discovery/Fulfillment solution and helped us build a time and budget strategy to pilot the program. Together we delivered the right product, at the right time, at the right investment level. True partners are a rarity in today's business world. Anilor is a strong partner and has always exceeded our expectations."

Sales Training Director - Major CRM Company


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Long-Term Discovery/Fulfillment® Customers

"As a sales process, the Discovery/Fulfillment® Selling Discipline is bullet proof."

Terry Taylor - Former President
Briggs-Weaver Industrial
Supply; Dallas, TX

"The Discovery/Fulfillment® methodology is the fundamental component of our overall strategic selling process at Delphax. It has provided us with a common sales language to facilitate team selling, and improved our ability to link our value proposition to key customer buying motivations. We train all of our staff the Discovery/Fulfillment® methodology. In our experience, every attendee returns to the field with immediate actionable improvements to the personal sales process."

Kevin Mitchell; Vice President, Sales and Marketing;
Delphax Technologies, Minneapolis, MN and Toronto, Ontario, Canada


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